ChatGPT for Marketing
Course Dates
Iteration 1
- Day 1: Tuesday 17th September – 2:00 pm – 4:00 pm – Online
- Day 2: Tuesday 24th September – 2:00 pm – 4:00 pm – Online
- Day 3: Tuesday 1st October – 2:00 pm – 4:00 pm – Online
- Day 4: Tuesday 8th October – 2:00 pm – 4:00 pm – Online
Iteration 2
- Day 1: Monday 7th October – 2:00 pm – 4:00 pm – Online
- Day 2: Monday 14th October – 2:00 pm – 4:00 pm – Online
- Day 3: Wednesday 23rd October – 2:00 pm – 4:00 pm – Online
- Day 4: Wednesday 30th October – 2:00 pm – 4:00 pm – Online
About This Course
ChatGPT is the talk of the world right now. It is a revolutionary AI (Artificial Intelligence) technology that can be used in many ways with day-to-day business & marketing activities. Attend this programme and find out how you can use ChatGPT in your business to reduce costs and time spent on day-to-day tasks.
Objectives
This webinar will give the attendees a detailed overview of ChatGPT and other AI systems and enable them to streamline processes and tasks using AI.
Course Outcomes
At the end of the webinar, each participant will:
- Know what ChatGPT is and how it is evolving
- Be able to use ChatGPT to aid with content planning, marketing and daily business tasks
Course Content
Module 1
- What is ChatGPT – what does it mean for the future of business and marketing
- Using AI to find out more about your customers and how to market to them
- Using AI to aid with website content planning & development and SEO.
- Writing case studies and blogs using AI
- Creating customised blog and case study prompts for your business
Module 2: Using ChatGPT in social media:
- Planning a social media content calendar
- Writing impactful bios and LinkedIn headlines and about section
- Using ChatGPT/Canva Magic Write and Canva Bulk Create together to create content in bulk
- Creating customised social media ChatGPT prompts
Module 3
- Using ChatGPT and other AI tools to help with planning and creating email marketing campaigns.
- Creating ChatGPT customised prompts for your email marketing
- Using ChatGPT to analyse analytics and insights reports (Advanced Data Analysis tool)
Module 4
- Other AI tools that will assist with marketing tasks and day-to-day business
- Ways to use ChatGPT to streamline and speed up day-to-day tasks
- Creating reports, procedure & policy documents etc.
- Top prompts to use to get the most out of ChatGPT for general day-to-day tasks
- Tools to test for plagiarism
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